Webinar: 2026 Trends & To-Dos for Channel Incentives, Sales Contests & Employee Engagement Programs
Thursday, February 12th | 12:00 pm CT

Mike May, Executive Chairman

Kelly Kunz, Vice President, Operations

Steven Kearl, Director, Incentive Programs
In 2026, channel incentives must do more than reward results — they must change behavior.
In this webinar, Brightspot shares what’s actually working in channel incentives and sales contests for 2026 — based on real-world programs and IRF-backed research.
We’ll focus on three priorities shaping high-performing channel programs:
- Move the middle — why small gains from the middle 60% outperform pushing the top 20%
- Reward behaviors, not just outcomes — incentives tied to sales motions, enablement, and lifecycle impact
- Widen reach with smarter design — tiered rewards, second-tier recognition, and personalization that motivates more reps
Join us for a practical discussion on how to design channel incentive programs that drive participation, change behavior, and deliver measurable revenue impact in 2026!
